WordPress

Joogoos publishes each article you approve as a post on your WordPress, through WordPress’s own REST API, signed in with an application password: a password WordPress makes for one app only, that you can delete at any time. It is never your own login.

What you need

• WordPress 5.6 or later (application passwords are built in since then), on https.
• A user who is an Editor or an Administrator. An Author can publish too, but cannot keep the structured data search engines read (see below).
• Your website address already on Business → Where to find you, so Joogoos knows which site it is.

Connect it

1. In Joogoos, open Business → SEO → Where they are published, choose WordPress and press Connect with WordPress.
2. Your WordPress opens. Sign in if it asks, as an Editor or an Administrator. It shows Authorize Application: Joogoos would like to connect to your-site.
3. Press Yes, I approve of this connection. WordPress makes an application password for Joogoos and sends you straight back to Joogoos with it. You never see or copy it.
4. Joogoos checks it in a few seconds. The line at the top of the card turns green: Connected. Articles you publish go onto your-site as posts by your-username.

Pressing No, I do not approve brings you back with nothing connected. If WordPress shows you as approving for a different website than the one on Business → Where to find you, Joogoos does not keep the password.

If your WordPress cannot do it in one press

Before sending you to WordPress, Joogoos asks your site whether it can. If not, the card says why and you stay in Joogoos:

The card says	What it means	What to do
does not offer application passwords	WordPress is older than 5.6, or application passwords are switched off	Update WordPress, or allow application passwords in your security plugin or at your host.
has no WordPress REST API at /wp-json	Settings → Permalinks is set to Plain, or a security plugin hides the REST API	Choose any permalink setting but Plain, or allow the REST API.
is not served over https	Your site is on http	Turn on https at your host. WordPress gives application passwords only over https.
did not answer	No answer at all	The site is down, or a firewall blocks Joogoos.

Or paste one yourself

Under the button, or paste one yourself takes a password you make by hand:

1. In WordPress, sign in as that Editor or Administrator and open Users → Profile. Scroll to Application passwords. The card in Joogoos has a link straight there: https://your-site/wp-admin/profile.php#application-passwords-section.
2. Type Joogoos as the name, press Add new application password, and copy the password WordPress shows. It is shown once, as six groups of four letters and digits, like abcd EFGH 1234 ijkl MNOP 5678.
3. In Joogoos, type your WordPress username (not your email, unless that is your username) and paste the password. Spaces do not matter. Press Connect.

What happens when you publish

You do	On your WordPress
Approve and publish an article	A new post, published now, with the article’s title, its text, its questions under it and its meta description as the excerpt.
Publish a newer version of it	The same post is updated. There is never a second copy.
Withdraw it on the SEO tab	The post goes back to draft. It is not deleted.
Delete the post yourself in WordPress	Joogoos treats it as taken down.

The address is WordPress’s. Your permalink setting decides it (for example /2026/11/the-title/), not the blog path on the SEO tab. Joogoos reads the address WordPress gives back and checks that one.

Only your main language is published. Other languages need a multilingual plugin, which Joogoos does not use yet.

Structured data. Each article carries a small block that tells search engines it is an article (JSON-LD). WordPress keeps it only for a user allowed unfiltered HTML: an Administrator on a single site. For an Editor, WordPress removes the block and the article is still published.

If it says it is not connected

The card says	What it means	What to do
refused the user or the application password	WordPress answered 401: the password was revoked, or the username is wrong	Press Connect with WordPress again.
is not allowed to publish posts	The user is a Subscriber or Contributor	Connect again, signed in to WordPress as an Editor or an Administrator.
has no WordPress REST API at /wp-json	The REST API is switched off	A security plugin (Wordfence, iThemes, Disable REST API…) often does this. Allow the REST API for logged-in users, or for /wp/v2/posts and /wp/v2/users/me.
did not answer	No answer at all	The site is down, or a firewall blocks Joogoos. If your site is behind Cloudflare with Bot Fight Mode, or a host firewall, allow requests to /wp-json/.

Taking it away

Delete the Joogoos application password in WordPress (each one Joogoos was given is listed under the name Joogoos) (Users → Profile → Application passwords → Revoke), or press Disconnect website at the bottom of SEO → Your website. Posts already on WordPress stay where they are.